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M
Volume: 3.95M

Macy's (M) Stock Forecast & Price Target

Macy's (M) Analyst Ratings

Based on 10 analyst ratings
Hold
Strong Buy 10%
Buy 0%
Hold 80%
Sell 0%
Strong Sell 10%

Bulls say

Macy's is strategically investing in marketing by increasing the number and frequency of campaigns, resulting in positive customer response and increased sales. The company is also reinvesting in its digital capabilities and physical stores, creating a more comforting and innovative shopping experience for customers and attracting new brands to drive future growth. Additionally, Macy's is wisely focusing on service by recruiting more associates and becoming the partner of choice for brands in the US, resulting in a loyal and diverse customer base. Overall, these efforts have positioned Macy's for continued growth and success in the retail industry.

Bears say

Macy's is expected to face near-term challenges due to macro uncertainty, traffic and tariff headwinds, and a competitive and promotional retail landscape. This could result in potential pressures to the company's results, despite its solid Q4 earnings beat and positive comps across all nameplates. In addition, the company's ongoing store closures and efforts to expand its luxury footprint and monetize assets may improve long-term profitability, but could also be impacted by economic and geopolitical factors. Despite the company's solid financial outlook for FY26, the firm maintains a Market Perform rating and has lowered its price target to $20 due to the potential risks and uncertainties in the retail sector.

Macy's (M) has been analyzed by 10 analysts, with a consensus rating of Hold. 10% of analysts recommend a Strong Buy, 0% recommend Buy, 80% suggest Holding, 0% advise Selling, and 10% predict a Strong Sell.

This aggregate rating is based on analysts' research of Macy's and is not a guaranteed prediction by Public.com or investment advice.

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FAQs About Macy's (M) Forecast

Analysts have given Macy's (M) a Hold based on their latest research and market trends.

According to 10 analysts, Macy's (M) has a Hold consensus rating as of May 6, 2026. This rating is provided by third-party analysts and is not investment advice from Public.com.

Wall Street analysts have set a price target of $19.40, reflecting a 0.00% increase from the current stock price.

Financial analysts have set a price target of $19.40, indicating a 0.00% increase from the current stock price, but ratings and forecasts are frequently updated based on market conditions, earnings reports, and industry trends. This prediction is provided by third-party analysts and is not investment advice from Public.com.

Macy's (M)

Volume: 3.95M

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